ABSTRACTS

Viewpoints To Promote Prosperity and Development of All Countries in the World Han Fangming · 1 ·

The communique of the Sixth Plenary Session of the 19th CPC Central Committee pointed out that since the 18th CPC National Congress in 2012, China’s major country diplomacy featuring Chinese characteristics has been advancing in an all-round way, and the building of a global community of shared future has become a guide of the trend of the time and human progress. China’s diplomacy has opened a new chapter in the great changes of the world, turning danger into opportunity. China’s international appeal and influence have been significantly enhanced. Looking back at the diplomatic achievements of these years, it is not difficult to see how hard it is to put in place a new pattern of international cooperation. However, despite difficulties and hardships, the right path will prevail. The theme of peace and development will win support in the world as China moves forward in promoting its major country diplomacy with Chinese characteristics.

Special Topic City Public Diplomacy Transnational City Network: a Realistic Choice for China’s City Public Diplomacy

Zhou Ying · 3 ·

Under the impact of current international political changes, public diplomacy performed by countries and governments is meeting increasing difficulties. Against this backdrop, cities are enjoying unique advantages in both global governance and international communication. Guided by China’s national policies, cities in the country have made fruitful practices in public diplomacy and gradually built a network of international exchanges and cooperation which is increasingly improving. The “transnational city network” has provided a stable and credible institutionalized platform for deepening cities’ exchanges with the outside world, promoting communication, exchange of ideas as well as shaping their favorable images. In the new international context, Chinese cities should set higher goals, advocate the establishment of a “topic-oriented” transnational urban network with a strategic mindset, and deeply participate in international multilateral organizations and global governance by enhancing cities’ voices, so as to expand the existing bilateral and multilateral networks, promote global partnerships, open new paths and create growth points of urban public diplomacy.

City Diplomacy between China and Spain in the Post - Epidemic Era Dai Huadong & Yun Jinhua · 10 ·

Although the Covid-19 epidemic has constrained China’s traditional diplomatic communication with Spain, the two countries have gradually strengthened bilateral cooperation, and established new bodies of public diplomacy through bilateral friendly cities, presenting a new mode of “city diplomacy”, on the basis of 40 years’ bilateral economic and trade cooperation and public diplomacy. The mode has demonstrated an effective way of connectivity and exchange between the two countries in language learning, education, business and other fields in the post-epidemic era. City diplomacy between China and Spain has ensured urban supply of public health and other materials through multichannel transportation of goods by railway, ocean shipping and air freight. Thanks to the arrangement of sister cities, public diplomacy ties have been expanded through bilateral exchanges in language education, between academic institutions and in culture and tourism, and business networks have been reinforced. All these have jointly laid a solid foundation for the strategic cooperation and a new pattern of public diplomacy between China and Spain.

The Mutual Promotion between CIIE and Shanghai’s Metropolitan Soft Power Yu Hongyuan, Wang Sen & Wang Xiaoyue · 20 ·

As the host city of the China International Import Expo (CIIE), on the one hand, Shanghai has provided strong guarantee and support for the success of the Expo by giving full play to its advantages in international trade; and on the other hand, it has actively taken the Expo as a good opportunity to explore new space in city cooperation. In the years ahead, Shanghai should use the Expo to boost city cooperation, and vice versa, so as to turn the Expo into a window for exchanges between China and the world, and improve the relationship between China and other countries. Meanwhile, Shanghai should also take advantage of the Expo as a platform to enhance its position in the “dual-circulation” economy, further pushing forward Shanghai's development as a worldly city. Comments

A Summary of China’s Public Diplomacy Research in 2021 Chen wei & Xie Siyu · 27·

In 2021, China’s international communication and public diplomacy were confronted with both severe challenges and new opportunities. Studies of China’s public diplomacy focus on such topics as building China’s international communication capacity and national image, and conducting public diplomacy in the digital environment and in the realms of people-to-people and cultural exchanges.

Problems Reflected in the Suppression of a French Writer’s Voice of Justice Sun Haichao · 36 ·

The basic trend of defamation and attack on China by the US and European media over the past decades is unlikely to change in the short term. It is no accident for them to create lies such as “genocide” in Xinjiang. The book Uygurs -To Put an End to Fake News written by Maxime Vivas, a French writer with justice, is for supporting truth. Yet, it has been suppressed and abused with no reason. We should not only try to make the China story heard, but also prepare for confronting the so-called “high-intensity conflict”. The international forces that try to check China’s development will not stop here. However, the forces of justice and international public opinion that have balanced understanding of China are also on the rise. China’s steps towards national rejuvenation cannot be held back, and the world trend of looking towards the East is gaining momentum too.

Three Disciplines and Eight Points for Attention in International Communication Wang Chong · 46 ·

International communication has become, in recent years, a focal topic in academic and media circles. How to do well in international communication has also become a question that urgently calls for hard thinking and solution. In the past, there was the saying of “three major disciplines and eight points of attention” in the building of the people’s army. In today’s international communication we also need three major disciplines and eight points of attention. No swearing, no gloating and no lying are the three basic disciplines of international communication. As for the eight points of attention, at the theoretical and practical levels, we should pay attention to produce content worthy of dissemination, dare to face up against the content “not worthy of dissemination”, foster unique mindset and capabilities, build one’s own channels, dare to make mistakes, tolerate mistakes, and let others speak for you.

The “Opinion Climate” and “Dislike of China” Sentiment —On Communication with Japan and Building the National Image Zhang Tengfei · 51 ·

The intensification of the strategic game between China and the US has constrained the Japanese government’s policy on China policy over the last year. Meanwhile the public attitude towards China in Japan has also become incessantly negative. As an important ally of the US on maintaining hegemony in the Asia Pacific region and containing China, Japan’s China policy plays a key role in the current strategic competition among major powers. However, due to the characteristics of Japanese social organizations and the stereotyped view of China on the part of the public, it is very difficult for China’s international communication to be heard in Japan. This paper holds the view that the effectiveness of communication and diplomatic endeavors towards Japan can be enhanced by giving full play to the “self-shaping” effect of multiple actors in international communication, the “other-shaping” effect of local integrated media and key communicators, and the carrier’s role of mass culture in national image communication.

On Diplomatic Protocol and Cross-Cultural Awareness Zhou Jiali · 59 ·

Diplomatic protocol is an important part of diplomacy, which operates under the transnational and cross-cultural framework. In diplomatic protocol activities, there have been many mistakes made due to the lack of cross-cultural awareness on the part of diplomats and foreign affairs personnel. There are, however, many good examples for paying high attention to cross-cultural factors. This paper studies diplomatic protocol from the cross-cultural perspective, introducing what is cross-cultural awareness and its importance, and analyzing in details how to improve diplomatic and foreign affairs personnel’s cross-cultural awareness through the angles of sensitivity, tolerance and harmony, so as to optimize the diplomatic protocol work.

China’s International Communication of Human Rights in the New Era: Its Path, Effect and Enlightenment Xu Qiqi · 66 ·

In recent years, China’s human rights have made historical progress and the level of human rights protection has risen significantly. Along with improvement in international communication, introduction of China’s human rights to the outside world has also been fruitful, as indicated by a new atmosphere in human rights agenda setting, international exchanges and struggle in the sphere of public opinion. Through continuous efforts, China’s human rights achievements and concepts have been increasingly understood by the international community. China’s human rights views have been presented to the international community in dealing with the differences between China and the West on human rights. To better conduct international communication of human rights in the new era, we should give full play to China’s role in UN agencies and further demonstrate China’s responsibility on major global human rights issues. We should innovate in the ways and methods of international communication, so as to realize diversified and “three-dimensional” contents and intelligent communication of human rights narratives. We should also raise the performance level in international struggles of public opinion, unite with the majority of developing countries to defend the international cause of human rights, and fight back against the containment and accusations of Western countries on human rights issues.

China and Russia Should Strengthen Comprehensive Strategic Cooperation to Build a Eurasian Economic Circulation Alliance Zhu Ming · 74 · Looking ahead at 2022 and the next decade, the great game between China and the US and that between Russia and the US will both further intensify. The threat of and actual sanctions against China and Russia will simply become more and more intense. When the US cannot carry out a hot war with China and Russia in the east-west direction of Eurasia, sanctions in the areas of finance, economy and trade as well as “long-arm jurisdiction” will be the only feasible options for the US. This requires China and Russia to further strengthen their strategic cooperation in finance, trade, technology and transportation, so as to meet the worst-case scenario and build a Eurasia economic circle which can gradually de- Americanize and de-dollarize. Case Studies

The Enlightenment of American Think Tanks on Chinese Think Tanks in Knowledge Production Peng Weibu · 82 ·

There is a large number of think tanks in the US, which are an important part of the US soft power and a driving force of its hegemonism and unilateralism. The design of the US political system has provided a broad space for think tanks to produce knowledge, supply viewpoints, influence politics and international political situations. By taking advantage of the fairly flexible political space, strong media and the hegemonic global position of the US, American think tanks have continuously expanded their weight, and, under the labels of independence, scholarship and objectivity, provided intellectual support for the US government decision-making as well as in influencing the world public opinion. The operation of American think tanks is worthy of reference for both think tanks and corresponding international communication institutions in China.

How Can Think Tanks’ HRM Better Support People-to-People Diplomacy Cai Jing · 89 ·

According to the 2020 statistics of “Think Tank and Civil Society Research Program (TTCSP)”, there were nearly 1,500 think tanks in China in the third quarter of 2020, the second largest number in the world. The achievements of Chinese think tanks in the past ten years have been obvious in terms of scale of growth, internationalization process and their strengthened voice in the world. However, there are still many blind spots concerning Chinese think tanks which are not known to the world, mainly in personnel size, capital budget, project information, team management, etc. Proceeding from the employment and management experience of Chinese social think tanks, this paper discusses the roles and challenges of human resource management (HRM) of think tanks against the background of people-to-people diplomacy. The author hopes to provide suggestions to Chinese social think tanks as how to attract more international talents, pool more wisdom and build a broader platform.

Historical Track of ROK’s Transformation on the “Concept of China” Shao Lei · 95·

This paper aims to supplement the inadequacy in the existing international relations theory on analyzing the impact of perceptual thinking on foreign policies through studying ROK’s transformation of its concept of China in past 600 years and explaining how the concept of China has affected its relations with China. The judgmental basis of “what is China” has been formed in the historical experiences of the ROK. In history the ROK believed that the Ming Dynasty, which drove away Japanese pirates and rebuilt vassal states, was the real China. When dealing with the Qing Dynasty, it experienced a transforming process of “opposing, doubting, accepting and respecting”, moving from not accepting the Qing Dynasty as China to accepting the idea. The ROK in the modern time perceived the Republic of China and the People’s Republic of China with a similar process, once believing that the Republic of China, which won the victory of resistance against Japan and assisted in the founding of Korea, was the real China. ROK’s attitude towards the People’s Republic of China also experienced a transformation from the initial disapproval to normalizing the bilateral diplomatic relations in 1992. The change of its attitude towards the mainland of China is the result both of its national interest considerations and a revelation its conceptualization of China.

History Publications Themed on CPC History（1921-1931）in Japanese Libraries Chen Yasai & Liu Kaipei · 107 ·

With celebrating the centenary of the Communist Party of China (CPC) as a new starting point of, studies of CPC history have demonstrated new value of the time. It is a very important task in the overall work of the CPC and the state to publicize CPC history and give full play to the role of its history as a mirror, training people and improving national governance. To study CPC history with a worldly perspective is a necessary condition for comprehensively understanding the history. The international image of the CPC is an important division in the study of the CPC history. Results of studies made by the Japanese academic circle are numerous, and a certain number of research works already came out before the outbreak of the War of Resistance against Japanese Aggression. Studies of the publications kept in the National Library of the Congress of Japan revealed that research in CPC history started very early in Japan by three main groups: official institutions, non-governmental institutions and individual scholars. Research of CPC history before the outbreak of the war featured a diversification of themes, focuses on ideology and culture, military politics, organization, diplomacy and other topics, with emphasis given to CPC development and various revolutionary players. Given the current international public opinion, the study of CPC history from an international perspective is of profound significance to improving the influence of China's international communication.